Date: Sunday, September 6, 2009, 11:22 AM
Big Pet Food Co Charged With Lying About the Ingredients on Pet Food.
Marked on the Packaging and Over Charging For Worthless Ingredients. False
Advertising that the Pet Food uses high quality ingredients, when it does
The law firm Call, Jensen & Ferrell announce a Class Action Complaint
against Purina Pet Foods and Petco pet store. The suit, based on "unjust
enrichment" and "fraud" was filed September 3, 2009 in the Superior Court
of California, Los Angeles.
"Nestlé Purina PetCare Company markets and sells the "Purina Pro Plan
0A Selects Formula" brand of dry pet food.
They charge unwary pet owners more than double the amount of comparable
quality pet food by claiming (false advertising) that Purina Pro Plan pet
foods contain no "animal by-products"foods contain no "animal by-produ
dangerous to their pets. This claim is absolutely false.
In reality, Defendants' products contain the low quality ingredients
"chicken meal" and "fish meal." Chicken meal is the rendered dried meal
from flesh, skin and other parts including carcasses of chickens. It can
include the rendered, dry product of chicken by-products, such as the
intestinal tracts, spleens and other internal organs and blood. Low
Fish meal is "ground dried fish used as fertilizer and as feed for
domestic livestock." Fish meal is further defined as "a commercial product
both whole fish and the bones and offal from processed fish. Again, another
low quality cheap ingredient.
Thus, pet owners who have purchased Purina Pro Plan pet foods have paid
more than double the price they should have paid, under the false belief
the pet food was free of animal by-products. And were misled by false
Plaintiffs bring this lawsuit to enjoin this ongoing deception, to raise
public awareness, to hold the defendants accountable, and to recover the
many millions of dollars of profits generated by these false claims."
Law firm Call, Jensen & Ferrell can be contact via their website
Both suits are open to pet owners who feed these pet foods throughout the